"Make a piece of lingerie that frees both the body and mind." That’s where NEIWAI started.

Since our founding in 2012, NEIWAI has continued to pursue comfort while meeting the functional needs of a wide population with our thoughtful, innovative designs. Our efforts have grown the company into a full lifestyle brand focused on a broad range of intimate clothing.

In 2020, NEIWAI is proud to announce Faye Wong, a one-of-a-kind superstar, a legendary woman, as our new global spokesperson. Together with her, we are expanding our original mission in a profoundly international way: ensuring that people are free in mind and body, building a stronger, more meaningful connection between people and clothing, and encouraging women to explore their inner selves and the outside world.